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            Visual 
            Examples:One
 Two
 Three
 Context 
            Example 
            
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          These are just a few representative examples. 
            You have LOTS more options to choose from! Translating Linguistic Claims 
            into Visual Claims Example:How does your visual 
            support your linguistic claim?
 Claim: In Star Wars: Episode IV, Han Solo 
            is a more much more interesting character than the actual lead, Luke 
            Skywalker.  
            Example 1) I could make an original movie 
              poster to establish that Han Solo is a more complex character that 
              Luke. [notice that, since my claim is a comparison, I can't just 
              go off on Han Solo or Luke alone].  
              Visual Representation of Grounds: I could put 
                Han Solo in the forefront (using graphics I've gotten from the 
                movie or the web - but it's VERY important that I devise my own 
                layout and don't just follow other movie posters. This is SOOO 
                essential to remember, as it's tempting to rely too heavily on 
                outside sources. However, copycatting with minimal changes is 
                still PLAGIARISM.) Luke would be in the background. Luke would 
                be in his little white outfit with a simplistic look on his face. 
                Han would be all wild looking, with an intense, maybe even tortured 
                look upon his face. I'd have to look around for a photo/graphic 
                that suited me best (Personally, I'd go for the photo, as cartoons 
                don't capture that look of intensity I want). Han would be more 
                colorful than Luke and his white outfit. I could even use a little 
                photo manipulation to make Luke look paler and even less vivid. What I'm trying to visually communicate here is that Luke is 
                not as three-dimentional a character as Han Solo. I'm doing this 
                using color, expression, and positioning. That's how I'm "arguing." Example 2) I could make a video montage 
              of Star Wars: Episode IV to demonstrate that Han Solo is 
              a more dynamic character than Luke.  
               Visual Representation of Grounds: Since a "dynamic" 
                character is a character who changes, we can follow Han Solo from 
                his beginning as a pure mercenary to the ending where he unselfishly 
                comes back and helps the Rebels destroy the Death Star, saving 
                Luke's life. I could use clips from the movie to demonstrate this, 
                but I'd have to edit this carefully. There would be a logical, 
                compressed use of specifically chosen clips that not only show 
                Han changing, but Luke passively standing by. I'd probably do 
                a take off on the intro, using the traditional Star Wars angled 
                scroll to extol Han and diminish Luke. I could insert this whenever 
                I had to do some explanation because I was skipping around. I'd 
                pick clips like Luke in the beginning, Luke and Han at Mos Eisley, 
                Luke and Han discussing rescuing the Princess, Han declaring "I'm 
                not in this for your rebellion, sweetheart" to Leia, then 
                of course the dramatic ending where Han shoots Darth out of the 
                sky, allowing Luke to blow up the Death Star. Here I'm using key clips to demonstrate my point, while using 
                the traditional Star Wars font and visual "tricks" to 
                communicate extras.  Example 3) I could make a comic strip 
              to demonstrate Han Solo has a sharper wit than Luke.  
               Grounds for Reason 3: I could write a little 
                cartoon script where Han makes a bunch of clever one-liners while 
                Luke makes stupid, simple comments. I would exaggerate it and 
                not just use lines from the movie, as I need to demonstrate Luke's 
                cluelessness as well as Han's cleverness. I could include other 
                characters like Leia, having her hang all over Han and roll her 
                eyes and make degrading comments about Luke. Here, I'm making my audience laugh and Luke while admiring Han's 
                sense of humor. This certainly makes Han look better, smarter, 
                funner, and more interesting, especially since I've exaggerated 
                it (remember our satire techniques).     
            
 Writing About Context Example:In what ways does 
            your visual argument appeal specifically to the audience you identified? 
            That is, how do your design choices persuade your audience?
  
            Audience: My audience is people who have seen 
              Star Wars: Episode IV. I'll refer to events they're aware 
              of by using the traditioanl Star Wars fonts and layout, and use 
              dramatic staging to appeal to the fans of such a movie who love 
              action, science fiction, adventure, etc. [You would get into more 
              detail about what exactly that layout and staging was in your paper] |